The Arizona Bowl, which brings together teams from the Mountain West Conference and Mid-American Conference each year, announced a multi-year sponsorship deal, titling the event the ‘Snoop Dogg Arizona Bowl Presented by Gin & Juice By Dre and Snoop’. Gin & Juice By Dre and Snoop is the first ready-to-drink product from Snoop Dogg and Dr. Dre?s new premium spirits company and is named for Snoop?s iconic 1994 song from his debut album, Doggystyle, produced by Dr. Dre. The logo features a shield shape in the background with a gradient of green at the top and orange at the bottom. Near the top is Snoop Dogg’s logo with cacti above the Arizona Bowl name above the Gin & Juice sponsorship. At the bottom of the shield are palm trees.